Impressing High-Net-Worth Clients: A $15M Client & The Positive Impact of Healthcare Planning

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On the surface, an advisor putting a client with a $15M net worth through a HealthPlanning Analysis to determine their optimal health plan might seem like a waste of time to some financial planning professionals. Some might say, “A high-net-worth client doesn’t need to worry about the cost of healthcare; they can afford it!” 

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But as this case study shows, that’s not always the case.

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The high-net-worth client, Gina*, greatly appreciated how her advisor and the team at Caribou went above and beyond to:

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• Listen to her needs, preferences, and concerns (including not assuming her cost preference based on her high net worth.)
• Explain the plan options clearly and concisely.
• Ensure she felt confident in her plan options before she enrolled in the plan of her choosing.

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This experience deepened Gina’s trust in her advisor, and proved to her that she and her husband are with a firm that truly provides comprehensive, personalized wealth management. Best of all, she enrolled in a private health plan feeling one hundred percent confident in her choice.

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The advisor walked away from the experience knowing he created additional value for his clients and protected their financial plan from unnecessary risk. The advisor was also relieved that he was part of the process for this high-net-worth client, rather than outsourcing to a (potentially) commissioned third party who might not have had his clients’ best interests in mind.

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To read the full details (including the common mistake Gina’s advisor nearly made) and learn why healthcare planning is valuable to high-net-worth clients, download the free case study below!

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*Name changed to protect confidentiality

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